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Our Designers Weigh in on Pantone’s 2018 Purple

Our Designers Weigh in on Pantone’s 2018 Purple

Our Designers Weigh in on Pantone’s 2018 Purple

Everyone is ultra-excited about "Ultra Violet." Read our designers tips for using the color in your own home.

Each year, designers and color aficionados await the announcement of Pantone’s shade of the year. The brand is renowned for it’s ability to pick the hues you will be seeing everywhere—and this year’s selection is sure to turn heads.

The pros were drawn to to the color’s optimistic spirit and diametric nature.

“We wanted to pick something that brings hope and an uplifting message,” Leatrice Eiseman, executive director of the Pantone Color Institute, told the New York Times. “It’s also the most complex of all colors because it takes two shades that are seemingly diametrically opposed—blue and red—and brings them together to create something new.”

The shade itself is firmly in the grape category, not the darker wine or burgundy tones we’ve seen crop up in some interiors. Evocative of the amethyst or even Prince, it’s a bold hue.

Which is why you might need some help integrating it into your home. So we asked our designers how to let purple reign at home.

How would you use Ultra Violet in the home?

Tali Roth: I would bring it into florals, rugs, and art. Purple paint doesn’t fit into my aesthetic, which is usually lighter and airier, but I do love it in accessories and soft furnishings.

Ariel Okin: Ultra Violet is a super saturated shade with a lot to say. To avoid a Barney vibe, I’d use it as an accent color, maybe as velvet upholstery on an ottoman or some beautiful blown glass as accessory pieces.

Any rooms specifically you think are perfect for integrating the shade?

Ariel Okin: A muted, darker version of this color (like an aubergine) could look nice in an elegant lacquered dining room. I would do it in a Hollywood Regency style space with a brass chandelier to complement the shade.

Tali Roth: Bedrooms, dens, studies.

What colors play well with purple?

Tali Roth: I love this color with green. I also like it with black accents or pink and light grey!

Ariel Okin: The Lakers uniforms are bright purple and yellow for a reason—the shades complement each other on the color wheel. While a bright take like that isn’t necessarily the chicest, a dark, rich plum paired with brass elements is quite elegant and sophisticated.