Contently is disrupting the centuries-old journalism industry by giving writers a freelancing platform to reach publishers and big brands. Launched in 2010 by self-described “internet dorks” Joe Coleman, Dave Goldberg and Shane Snow, the company outgrew their original space and added nearly thirty employees in just a few years. Essentially, their incredible entrepreneurial success was a classic recipe for spatial calamity.
“We tried to do it ourselves and it was a disaster. The rug and table situation was starting to give me an aneurysm,” says Snow. With a roster of clients including industry heavyweights like The Atlantic and Forbes, plus big brands like Viacom and Procter & Gamble, this crew needed a look that garnered major respect, taking them from dorm room drab to uber-professional—STAT.
So we brought in our resident “startup doctor,” Danielle, to diagnose their decor problems and give them a grown-up look. First to go? The mismatched Ikea furniture, save for a bookcase, which Danielle revitalised with a fresh coat of paint. To tie it all together, Danielle quizzed employees on their favorite writers (think everyone from Zadie Smith to Oscar Wilde) and printed their portraits in black and white for a custom “Literati Wall,” serving as a major focal point. The end result has been a huge hit with employees and guests alike.
Everyone loves the new office. The lighting makes such a difference in mood. The couches have such a cool vibe, and we love to lounge around our space.- Client Testimonial
We’re no longer embarrassed to show off our space. Now visitors say ‘This looks amazing,’ rather than ‘this looks like a startup.’ We agree.- Client Testimonial